During my engagement with Build Buddy Australia, I played a pivotal role in creating a series of advertising animations and video tutorials aimed at promoting and instructing users on the usage of the Build Buddy application. My work was instrumental in developing visual content that effectively communicated the application’s key features and benefits.
UI Animation Creation: Developed animations that vividly showcased the Build Buddy user interface, highlighting its features in an engaging manner to enhance user understanding.
Production of Video Tutorials: Conceptualized and produced detailed video tutorials that guided users through essential processes within the application, providing clear, step-by-step instructions to maximize usability and user satisfaction.
Development of Television Advertisements: Created television commercials that increased brand visibility and awareness for Build Buddy, employing creative strategies to attract and engage the target audience.
Results: My animations and video tutorials received positive feedback from both the Build Buddy team and end users. The television advertisements effectively promoted the application and contributed to the growth of user acquisition.
This project not only presented a stimulating creative challenge but also provided a significant opportunity to contribute to the success and visibility of an innovative application in the construction industry.
